Krī under the surface
We hold a strong belief that skincare should be simple, effortless and effective.
Our minimalist branding and packaging reflect the purity of our range, as well as our approach to using minimally processed ingredients and creating formulations that simply work.
Responsible skincare. No compromises.
Our products are made with a deep respect for the planet without compromising on quality, performance or integrity. Naturally, they are biodegradable, vegan, cruelty-free and organic.
We also try to minimise our impact as much as possible by using glass containers and reducing unnecessary outer packaging.
Skincare that’s personal. From conception to delivery.
Krī products are formulated and manufactured in the UK. We consciously maintain a small circle of trusted suppliers so that we never have to compromise on purity of ingredients and effectiveness of our products.
Ultimately, we're here to provide a direct, effortless and dependable experience that works for you and your skin.
How do you know our products are effective? Real reviews from real people just like you.